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Mudra Institute of Communication
About Mudra Institute of Communications
Mudra Institute of Communication (MICA) is an autonomous non-profit management institution established in the year 1991. It is located on the outer reaches of the city of Ahmedabad. MICA is an example of the first residential academic institution in India committed to meet the demands of the integrated marketing communications industry.
The curriculum at Mudra Institute of Communication is designed with the objective of creating communications management specialists who are able to understand the multiple requirements of various organizations that are communications-driven.
| Classroom Course |
Duration |
| Post Graduate Programme Diploma in Management (Communications) |
2-year residential program |
| Executive Post Graduate Programme in Communications Management (PGPCMX) |
Full time 15 months residential program |
| Post Graduate Programme in Retail Communications Management (PGRCM) |
1-year full-time residential program |
| Certificate in Crafting Creative Communications |
6- months course |
| Professional Programme in Visual Merchandising and Creative Communications (VMCC) |
6- months course |
| Online Programmes |
Duration |
| Executive Development Programme in Media Management (EDPMM) |
1-year |
| Executive Development Programme in Data Analytics |
6 months |
| Post Graduate Certificate Programme in Advertising Management (PGCPAM) |
1- year |
Admissions at Mudra Institute of Communications Ahmedabad:
Admission procedures to various courses of the institute differ. Here, we are giving the details of Post Graduate Programme in Communications Management (PGPCM) that leads to Post Graduate Diploma in Management-Communications (PGDM-C).
- Stage 1-All applicants are required to appear for the CAT/GMAT as a first step for admissions into Mudra Institute of Communication.
- Stage 2- The short listed candidates have to take the MICAT, which is conducted in February/March.
- Stage 3- All candidates selected for the MICAT are required to participate in a group exercise and personal interview. The MICAT and group exercise and personal interviews will be conducted at centers in Ahmedabad, Mumbai, Kolkata, Delhi, Bangalore and Hyderabad. Final selection will be based on MICAT scores, Group Exercise (GE) as well as Personal Interview (PI).
Academic Session - The academic session starts on 20th June
Infrastructure of Mudra Institute of Communications
| Computer labs |
Available |
| Library |
Available |
| Community center |
Music room, TV room |
| Seminar hall |
Audio video recording system, Wi-Fi in internet connection |
| Dining facilities |
Dining hall and 24 hour cafeteria |
| Hostels |
332 rooms, gymnasium, air-conditioned international hostel rooms, internet connection |
| Sports facilities |
Badminton court, basketball court, volleyball court, tennis court, cricket ground |
| Other facilities |
Open-air theater, Committee/conference room, Media lab, Auditorium, Community radio station, Publication Center, Online studio |
Facilities for International Students
Mudra Institute of Communications Ahmedabad has Memoranda of Understanding with numerous international institutions like ESCEM, School of Business and Management, France; University of Central England, Birmingham, UK; University of Southampton, UK and Nanyang Technological University, Singapore among others. These memoranda offer for student exchange programmes whereby many foreign students from International institutions come to MICA for various courses and vice versa.
There is an international hostel - Silver Oak at MICA that solely caters to international students who come here on exchange programs. The hostel is air-conditioned and has facilities like 24x7 Internet connectivity, Wi-Fi access, Self-service kitchen area, Gymnasium and Laundromat among other conveniences.
Scholarship Programs:
- Divya Bhaskar Scholarship of Academic Excellence in Media Management
- AAAI Raman Memorial Trophy (Scholarships)
- MICA -TAM Media Scholarship Excellence for the best three thesis in Media Management
Activities at Mudra Institute of Communications Ahmedabad
- MICANVAS- an annual brand management festival at MICA
- In-house plays conducted by members of Sankalp- a theatre club in MICA.
- MICA Lecture Series (MLS) is an important activity at MICA that was started by students with the sole intention of bringing the best minds from industry to the campus.
Placements at Mudra Institute of Communications
Since its inception MICA has had a 100 percent success record in placements, with both domestic and international recruiters conducting campus interviews each year. Some of the top companies that recruited from MICA include:
- CNN-IBN
- Godrej
- Covansys
- Essar
- NDTV
- Procter & Gamble
- CitiFinancial
- Prudential
- Siemens
- Castrol
- Ogilvy & Mather
Post Graduate Certificate Program in Advertising Management & Public Relations
Application Submission : upto 15th July 2009
Payment of Fees : upto 25th July 2009
Program induction : July/August 2009
Post Graduate Certificate Program in Research and Analytics
Important Dates
Application Submission: upto 10th September, 2009.
Payment of Fees: upto 20th September, 2009.
Program Induction: September, 2009.
Contact Details:
Postal Address: MICA, Shela,
Ahmadabad - 380 058,
Gujarat, India
Phone No: 2717-237946 to 51
Fax: 2717-237945
Email:
Website:
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